The collection features the brand’s first men’s pieces, whose designs incorporate botanical motifs symbolizing gentleness and kindness.

The collection is dedicated to the hidden side of Chechen masculinity. In today’s world, where stereotypes heavily influence our perception of cultures and peoples, it is important to view masculinity from a different perspective — it is not limited to images of strength and power. Behind this outward facade lie hearts full of compassion and warmth.

FW 24/25